The Impact of Cartoons on Children’s Toy Design

Abstract

In recent years, cartoon characters have not only been confined to the animation industry. As one of the important derivatives of the animation industry, they have fully exerted the internal driving force of design innovation based on the design concept of children's toys. Disney is a successful example of creating global Disney culture and commercializing animation culture. By comparing the commercial revenue data related to the commercial success of the domestic animation "Nezha the Demonic Child" (hereinafter referred to as "The Demonic Child"), it can also be found that the mutual stimulation effect between cartoon characters and toy design. This multi-dimensional mutual promotion is giving rise to new vitality in the process of children's consumption, which also provides a direction for the research of college students majoring in art design