Abstract

Since the advent of artificial intelligence (AI), its technological developments have garnered cross-industry attention. With recent technological breakthroughs, AI has entered a rapid development phase, spawning multiple specialized fields. Generative AI (AIGC) technology is now being applied commercially, demonstrating growing potential to drive intelligent societal advancement. This study examines the implementation of AIGC image generation in product design, analyzing its transformative effects, technical advantages, and limitations. The research explores the synergistic relationship between human designers and AIGC technology, proposing strategies to enhance creative output and workflow efficiency through human-AI collaboration. Findings suggest that AIGC can augment designers' creative capabilities while requiring careful integration to preserve artistic uniqueness in design outcomes. creativity and work efficiency, and create novel and unique works